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8 TIPS FOR CREATING HIGH-PERFORMING EMAIL NEWSLETTERS

Written by Linda Van Orden At Hen House, we love a good email newsletter. It’s a great way to nurture leads, remind readers about your brand, or offer marketing solutions. A robust marketing tool, the email newsletter still shines as one of the best ways to engage with your audience, keep them informed, and drive revenue. […]

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ALIGNING BETA DESIGN AND MESSAGING

Validating the messaging platform during beta?  Emulate NASA’s Cubesat strategy and ask a relevant question at the right time to your user. by Tara Spalding This week, the ISS/ Japan module shot out 17 mini satellites called “Cubesats” providing earth and sun observations, improving ship tracking and weather data. If you’re a startup, emulating what […]

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